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Automate Your Holiday Sales Pipeline

Holidays can be stressful for small businesses. You may be preparing for an influx of sales and revenue. Or, you may be wondering how you can stand out and compete with bigger players in your industry. The holidays bring the reality of a feast or famine sales pipeline to light for many business owners. You […]

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Nurturing Sales Leads After Small Business Saturday

“The fortune is in the follow-up.” It’s not just a saying; it’s true. Small Business Saturday is a great opportunity to get new people into your store, build awareness with a new audience, and make additional sales. However, if you don’t nurture your sales leads after Small Business Saturday, you’re missing an incredible opportunity and […]

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Funnels to Implement in Your Business

When someone says “business funnels,” do you often scratch your head and wonder what they mean? If so, you’re certainly not alone. Sometimes, the person talking about funnels doesn’t quite know what they mean either. Funnels are a buzzword, and often the concept isn’t well defined. A funnel is a process that you use to […]

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Isn’t it Time You Automated Your Purchase Funnel?

Are you still doing some aspects of your purchase funnel manually? Are you personally opening your email every day and responding to individual questions and sales requests? Does your newsletter require a ton of manual work every week or month? If so, I’ve got great news. You can automate your purchase funnel and save yourself […]

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The Importance of Business Automation

Business automation can be a complete game-changer for your organization. There are tremendous benefits, from increased efficiency to reduced costs. Once you set it up, it just continues to run. You may make changes on occasion, but by its nature, it doesn’t need a lot of hands-on time. What is Business Automation? A lot of […]

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How to Use Lead Funnels to Drive Conversions

Are you frustrated by the number of leads you have coming into your business that never turn into real customers? Having an effective lead funnel can completely change your experience. With a proper funnel, you can attract a large number of prospects, gain engagement with many of them, and sell to a large number. However, […]

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How to Create Follow-up Email Subject Lines

It’s been said that “the fortune is in the follow-up”, and that’s especially true in email marketing. Sending a single email or trying to schedule an appointment just once is unlikely to work. Even the most eager prospects get busy, miss your email, or have other priorities. By staying consistently front-of-mind, you have a much […]

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The Top 10 Best Email Subject Lines

The best email subject lines are like the headline of an article; it immediately grabs attention and creates interest. If your subject line doesn’t do that, your prospect or customer will delete it and move on. If you want to boost the open rates of your emails and get your message read, you must have […]

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How to Automate Your Business Continuity Plan

Before we get into automating a business continuity plan, let’s define business continuity. Business continuity is the ability of a company to operate and recover from a significant disruption, like a fire or malicious attack, and get back to a “business as normal” level. With a business continuity plan, business owners are implementing a system […]

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How to Automate Business Processes

Many companies are talking about automating business processes, and with good reason. Businesses face fierce competition for customers, and being as efficient as possible is not optional. If you don’t automate to improve, you’ll lose business to someone who does! Business automation allows you to reduce the human interaction in certain business processes, which increases […]

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